After years of product development and new product additions, Nehring desperately needed to update its existing catalog to include its most current product offerings and specifications.
DRWS took the 25-page catalog, which originated from line art on cut boards and translated it into an 80-page digital file for easy updating in the future. In order to convert the catalog from the printed page to the computer screen, DRWS reproduced the product image line art, worked with the Nehring team to reproduce the extensive product tables, cleaned-up page layouts, and utilized the company's new mark to design a more modern and engaging catalog cover.
Nehring is extremely happy with the outcome of the redesigned catalog and for the first time in 20 years is able to feature all of its product offerings, easily add new products over time, and show-off its new identity.